Innovative product design is always a risky proposition.

There is definitely a certain degree of uncertainty whether such product is received in the market or not. Many organizations take the same path and build their products with what is available in the market and can be well received by their consumer base. This consumer base can be a loyal one or profound one created by some buzz by that product in the market.

This way, the product survives but can not be a market leader, since its user driven. To build a market leader products, these […]