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Editable Mobile Apps with Hybrid Development Approach – Come Again?

For enterprises,mobile apps serve a variety of purposes –boosting enterprise productivity, improving operations, attracting new customers or improving customer experiences. When it comes to developing mobile apps, there are lot of theories, apprehensions, misconceptions and myths which sometimes make decision making more complex. There are many jargons like native apps, web apps, hybrid apps or choices like custom UI or template based UI – all such things can make things appear more complicated than reality.

From a business perspective, the requirements are usually very simple – businesses need mobile apps with highly customized user interface […]

13 Incredible Benefits of Mobile Learning

For organizations and educational institutes alike, there is no debate on whether mobiles have any real application to learning. Mobile learning, also known as mLearning, is very much a part of integrated learning and development ecosystem.

Here we present 13 extraordinary benefits of mLearning:

Learner engagement – With audio-visual and interesting visual content, mobile learning is sure to keep the learners more engaged and interested.
 Self-paced learning – Not every learner can learn with the same pace. With mobile learning, students get an opportunity to learn as per their speed and interest.
 Audio-visual and interactive Content– Mobile learning […]

Key Trends in Mobile Application Development

The recently concluded Enterprise Apps World saw most organizations keen on going mobile. Since the lines between personal life and work continue to blur owing to the rise of the mobile, enterprises today are seriously considering extending enterprise data and applications to their mobile workforce to reap greater business benefits. Enterprises today need apps that are built faster, respond to rapid change and are capable of catering to the multi-channel requirements of the enterprise keeping in mind dynamic timeframes.

To cater to the growing needs of enterprise apps, developers need to modify the agile approach […]

Tech Digest – Week 33, 2014

The future of cloud computing: XaaS

While IaaS, PaaS and SaaS are the cloud service models today, the future will see something known as XaaS, or Anything-as-a-Service. While it’s still not a widely used term, it essentially means a new type of cloud service where IaaS, PaaS and SaaS are all neatly delivered in one package. These packages are meant to fully replace the delivery of a commodity IT service. One example of XaaS is desktop as a service or DaaS. The emergence of XaaS is being seen as a natural evolution for this market, […]

By |August 22nd, 2014|Technology|0 Comments

Are Marketing Apps Changing the Way Content is Delivered?

Content marketing today does not need justification. It has become more or less a standard and accepted way of marketing. While more and more marketers have embraced content marketing, there still lies some confusion about type of content to create, how to make it engaging and how to derive true business value from it.

It is important that content should be delivered in real-time based on consumer behavioral patterns, it should be engaging and visual and it should be very easy to share useful content.

Some of the major challenges which marketers are facing today include:

According […]