TECH DIGEST – Week 42, 2014

IBM, Microsoft come together for a Cloud Alliance

Microsoft and IBM have come together for a cloud alliance which means that both their clouds will contain elements of their respective enterprise software. Thanks to this arrangement, IBM’s middleware software can run in virtual machines on Azure cloud for development and deployment needs. The two tech giants are also collaborating to provide .NET runtimes and tooling in IBM’s Bluemix which is the company’s own PaaS offering.

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Government IT simply cannot ignore Big Data

Big Data might not have reached its full potential yet, but it is […]

By |October 24th, 2014|Technology|0 Comments

e-Zest to showcase its offerings in the inaugural CeBIT event in India

CeBIT – the world’s largest Business IT and ICT event – will be held for the first time in the ‘Silicon Valley of India’ Bengaluru from November 12-14, 2014. e-Zest, a global IT company headquartered in Pune, will be participating in the inaugural edition of CeBIT India.

With its aptly titled theme ‘New Perspectives in IT Business’, CeBIT India marks an exciting time for the Indian IT sector. The big focus areas of CeBIT India are Big Data, Social Business, Mobile and Cloud and participants can exhibit their services along with participation in knowledge conferences, […]

TECH DIGEST – Week 41, 2014

IBM, SAP tie up to offer cloud computing to enterprises

Two of the tech industry’s biggest giants – IBM and SAP have tied up to offer cloud computing services to enterprises. This only reinforces the growing clout of cloud computing in the enterprise space. According to the deal, IBM will provide cloud infrastructure services to SAP which will run its HANA Enterprise Cloud on them. For IBM, this is the third big partnership this year after tie-ups with Apple and Xamarin. For SAP, it boosts their existing strategy to offer their applications worldwide.

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Best […]

By |October 17th, 2014|Technology|0 Comments

Digital evolution and the new marketing norm

In this time of technological innovation and digital hyper connectivity, marketers need to make best friends with real time marketing tools. With the rise of wearables and machine to machine communication digital marketers today need to interpret business intelligence to connect with their target audience through brilliant digital experiences. What digital marketers need to understand is that these digital experiences have to tap into the very minds of the customers by providing intelligent experiences both online and in the physical retail outlet.

Real time marketing is allowing marketers to create integrated experiences using technologies to […]

By |October 10th, 2014|TABit, Technology|0 Comments

TECH DIGEST – Week 40, 2014

Cloud Computing trumps all other strategic technologies

Cloud computing is dominating the strategic technology trends for 2015, according to the reports of Gartner. Strategic technology is defined as the one with the potential for a significant impact on organisations in the coming three years. The three main themes with tech trends of 2015 include the merging of real and virtual worlds, technology impact of the digital business sight and intelligence everywhere. Cloud presents scalable, self-service computing, and both internal and external applications will be built in this style. The study also predicts the demise of […]

By |October 10th, 2014|Technology|0 Comments