Technology giant Google recently updated its search algorithm which is geared to impact the local search results. The update will provide Google users with more precise and relevant local search results for Google Maps and Places. A Search Engine Land report calls it the Pigeon Update, a funny way to put across the point that it affects local search results (And pigeons tend to fly back home!).
The report has also stated that Google wants the Pigeon update to tie deeper with their web search capabilities. Google has also informed that this updated local search […]